Win With Advanced Business Analytics

Win With Advanced Business Analytics

Creating Business Value From your Data

eBook - 2013
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Plain English guidance for strategic business analytics and bigdata implementation

In today's challenging economy, business analytics and big datahave become more and more ubiquitous. While some businesses don'teven know where to start, others are struggling to move from beyondbasic reporting. In some instances management and executives do notsee the value of analytics or have a clear understanding ofbusiness analytics vision mandate and benefits. Win withAdvanced Analytics focuses on integrating multiple types ofintelligence, such as web analytics, customer feedback, competitiveintelligence, customer behavior, and industry intelligence intoyour business practice.

Provides the essential concept and framework to implementbusiness analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big dataintelligence into your business

Companies now operate on a global scale and are inundated with alarge volume of data from multiple locations and sources: B2B data,B2C data, traffic data, transactional data, third party vendordata, macroeconomic data, etc. Packed with case studies frommultiple countries across a variety of industries, Win withAdvanced Analytics provides a comprehensive framework andapplications of how to leverage business analytics/big data tooutpace the competition.

Publisher: Hoboken, N.J. : John Wiley & Sons, c2013 (Norwood, Mass. : Books24x7.com [generator])
ISBN: 9781118417089
9781118420515
9781118434284
9781118370605
Additional Contributors: Harriott, Jesse
Books24x7, Inc

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