Master Data Management in Practice

Master Data Management in Practice

Achieving True Customer MDM

eBook - 2011
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In this book, authors Dalton Cervo and Mark Allen show you how to implement Master Data Management (MDM) within your business model to create a more quality controlled approach. Focusing on techniques that can improve data quality management, lower data maintenance costs, reduce corporate and compliance risks, and drive increased efficiency in customer data management practices, the book will guide you in successfully managing and maintaining your customer master data. You'll find the expert guidance you need, complete with tables, graphs, and charts, in planning, implementing, and managing MDM.
Publisher: Hoboken, N.J. : John Wiley & Sons, c2011 (Norwood, Mass. : Books24x7.com [generator])
ISBN: 9781118085684
9781118085677
9781118085660
0470910550
9780470910559
Additional Contributors: Allen, Mark 1953-
Books24x7, Inc

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