A Handbook for Business ProjectseBook - 2014
Practical Statistics is an introduction and reference guide for those studying business and management at postgraduate level, MBA students and professionals. It gives the reader a solid understanding of statistics without being too simple or mind-numbingly complex. It turns statistics, often perceived as being difficult and pointless, into something approachable and sensible.John Buglear emphasizes the importance of working back from results rather than working out results. He starts the book with basic concepts that get increasingly more complex, from simple diagrams to multivariate methods, as well as using simple metaphors to aid understanding. The book has a two-level approach, with sections headed 'The essentials' and 'Tell me more' to support learning at all levels. A rare book on business statistics that students and professionals can really understand, Practical Statistics supports active learning with use of applications and case studies, invaluable online learning materials and fully worked solutions to questions in the review section.
Publisher: London ; Philadelpia : Kogan Page, 2014 (Norwood, Mass. : Books24x7.com [generator])