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Book, 2012
Current format, Book, 2012, First edition, Available .
Book, 2012
Current format, Book, 2012, First edition, Available . Offered in 0 more formats
Martin is the founder of Digital Royalty. In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value-- when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed. Humans connect with humans, not logos and creative taglines.
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