Take your Business Global

Take your Business Global

How to Develop International Markets

Book - 2004
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Take Your Business Globalstresses the practical over the theoretical, and addresses the nuts and bolts of marketing products in another country. Through real-life examples and an easy-to-follow procedure, author Gerhard Kautz covers choosing the most cost-effective international markets and pitching a product. The book explains how to identify suitable marketing agents, contract agents to sell a product, promote and price the product, and make the sale.Take Your Business Globalalso address sticky subjects such as payoffs and offers market related information on 120 countries.
Publisher: [Irvine, CA] : Entrepreneur Press, c2004
ISBN: 9781932156522
1932156526
Branch Call Number: 658.84 K21t
Characteristics: x, 306 p. ; 23 cm

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